The Office of Communications & Marketing provides essential communication services to the college and assists all units – departments, offices, and college affiliates—with individual communication needs.
Our mission is to lead Presbyterian College in positioning the institution as an outstanding four-year liberal arts college. The office’s staff members conceptualize, develop and communicate key messages with various constituencies. The college’s image is always a central focus; therefore, the staff manages and protects the PC brand through communicating and ensuring adherence to graphic standards and writing style guides. We protect the college’s trademarks and handle the licensing of the college’s marks and logos.
You are invited to help share the PC story by passing along your good news related to Presbyterian College at 864-833-8281 or by email: firstname.lastname@example.org.
Our staff provides assistance in the following:
The Communications & Marketing staff serves as the liaison between campus partners and the various media – broadcast, print and digital media outlets at the local, state and national level. We can assist you with finding information for a story, finding a faculty member who can provide an expert opinion, arranging interviews with college leaders, as well as finding possible story ideas and photo opportunities.
In the event of campus emergency or crisis, our staff provides the news media with updated information and official statements.
Printing and Graphic Design
Our office produces high-quality print and digital pieces for a variety of purposes, including marketing, alumni communications, on-campus promotions and advertising. Contact us for all of your college printing needs.
We photograph campus events and coordinate professional imaging for the college.
Video and Digital Resources
Our team provides resources for content development for the college’s web and social media initiatives. We also coordinate resources for video production needs, including developing ideas, a storyboard, and securing video services.
Meet the staff:
Alyssa Ludwiczak, Marketing Director
Alyssa Ludwiczak oversees all of the College’s marketing efforts. Her responsibilities include media relations, website content, writing and coordinating the production of College publications, coordinating social media efforts, and more. Alyssa was raised in Central Florida and earned her bachelor’s degree in English from the University of North Florida in Jacksonville. She completed her undergraduate internship in the Department of Communications and Marketing at the University of Florida Shands Jacksonville Medical Center – a teaching hospital and one of the most respected trauma centers in the state of Florida. She then went on to receive her master’s degree in professional writing from Chatham University in Pittsburgh, Pa. Alyssa has had experience as a communications specialist at Brevard Community College in Cocoa, Fla., and also as a communications specialist at Westminster College in New Wilmington, Pa.
Jonathan Hooks, Creative Director
Jonathan Hooks works hard to be creative as a designer, photographer and a webmaster everyday. He has 16 years of professional experience here at Presbyterian College as a graphic designer, assistant director of communications and Creative Director. Beyond his day job, he puts his talents into play with Autism nonprofits in marketing and fundraising projects all over the country. He sees the important role these organizations have, which translates into a passion to help them meet the needs of families dealing with Autism. Jonathan grew up Michigan but has spent most of his adult life in the south. He earned his fine arts and graphic design degree from Clemson University, a marketing certificate from Cornell and is continuing his education in marketing at SNHU. Jonathan also served his country for nine years in military communications.
Ryan Barker, Communications Specialist
Ryan Barker writes and disseminates the College’s news releases. In addition, he drafts the weekly “PC Pride” newsletter and manages the department’s interns. Ryan was raised in Laurens and after graduation earned a bachelor’s in English, creative writing and history from Tusculum College in Greeneville, Tenn. While at Tusculum, Ryan performed work-study for the Office of College Communications, served as a peer tutor, and worked as a student editor for the college’s literary journal, The Tusculum Review. In addition, he completed internships for Tusculum’s Office of Institutional Advancement, museums, and the Niswonger Foundation, a nonprofit organization located in Greeneville, Tenn. In his last year at Tusculum, Ryan received the Bruce G. Batts Award, an award reserved for a student who clearly demonstrates the qualities that reflect the civic arts ideals.