Digital Marketing

Our Digital Marketing team members have the expertise to tell the College’s story through various digital platforms — and make an impact. We manage day-to-day updates and additions to the Presbyterian College and School of Pharmacy websites, as well as social media for the undergraduate college accounts. We also analyze our web and social media traffic and the web traffic of our competitors to ensure we’re reaching target audiences.

Support Services

Our team creates digital newsletters for the College’s various customer relationship management tools, and digital campaigns for Admissions and Advancement. We also coordinate with Campus Police to communicate public safety messages through RAVE alerts (texts and emails).

Other Services:

  • Site maintenance
  • Social media
  • Social media strategy
  • Content strategy
  • Design
  • Online ads/campaigns
  • Web analytics
  • Digital newsletters
  • Consulting
  • Content development
  • Online videos