Media Studies Minor: Business Concentration

Overview

A Media Studies minor combined with a business concentration offers a unique interdisciplinary approach that equips students with skills and experience for the modern business marketplace. Students explore the ever-changing media landscape while simultaneously gaining a solid foundation in business principles. Students hone their critical thinking and analytical skills through internships and capstone projects, and are well prepared for fields like advertising, public relations, digital marketing, and media management.

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WHAT YOU’LL STUDY

The media studies minor with the business concentration could include courses in accounting, business administration, digital marketing, and media studies. Twenty-one to twenty-four hours are required to earn the minor.

Five courses are required:

Introduction to Media Studies
Principles of Financial Accounting
Marketing
Small Business Management
Principles of Macroeconomics

An internship in media studies is also required where they will earn three to six hours of course credits. You’ll round out your media studies minor by taking Managerial Communication or Public Speaking.